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Burberry Body Fragrance Stands Tall

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By: Jamie Matusow

Editor-in-Chief

When opening the attractive carton that houses the tall slim bottle containing Burberry Body ($95), from Inter Parfums, you almost feel like you’re being handed a sleek missive, a luxury baton. A treat awaits at every step. The octagonal shaped flap on top unfolds seamlessly without getting caught and tearing. The crosshatch pattern on the carton (that’s indicative of the classic Burberry tartan) is repeated on the bottle’s rose gold cap that lies beneath a prism-shaped clear cap. This creates a packaging surprise, for when you lift the clear cap, the rose gold cap comes with it, revealing the actuator. The irregularly sized octagonal shapes of the cap and the flacon line up in perfection, with the heavy glass base balancing the overmolded Surlyn cap, achieved by RPC Beauté. The name of the fragrance is screened in a matching rose gold that runs up the front of the bottle, mirroring that on the carton. A perfect complement (or substitution) for that iconic raincoat you’ve had your eye on.

More info: www.us.burberry.com

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